More than 111,000 households have received help to buy a home through the Daam Sakan programme since it started in 2024, government officials said at the opening of Al Omrane Expo in Casablanca. The event brought together government officials, property developers, banks and civil society groups to review the scheme’s first results and discuss the future of the housing sector.
The exhibition, organised by Al Omrane Holding under the Ministry of National Territorial Planning, Urban Planning, Housing and City Policy, focused on the government’s direct housing support programme, which has replaced previous housing subsidy schemes.
Secretary General of the ministry Youssef Hosni said buyers receive MAD 100,000 towards homes costing up to MAD 300,000. People buying homes priced between MAD 300,000 and MAD 700,000 receive support of MAD 60,000 to MAD 70,000.
He said the programme has helped 111,117 households across the country. Young people under 40 make up 52% of beneficiaries, women account for 47%, and Moroccans living abroad represent 23%.
Hosni said the programme has also helped reduce the country’s housing shortage. The deficit has fallen from nearly 1.2 million homes in the early 2000s to fewer than 300,000 in 2025, thanks to public housing policies.
He added that a dedicated online platform has made it easier for people to apply by allowing them to complete all procedures digitally.
Hosni said 80% of people who bought homes through the programme purchased properties built by small and medium-sized developers. He added that 80% of companies benefiting from the recovery are also small and medium-sized businesses.
He said officials are carrying out a mid-term review to decide whether the programme should continue after 2028.
Al Omrane Holding Chief Executive Housni El Ghazaoui said the programme is no longer only helping people buy homes.
“It is also an investment opportunity for professionals in the sector and project owners who want to enter the real estate business,” he said.
He said the scheme is helping create a new generation of property developers, especially in small and medium-sized cities and emerging urban centres.
“This approach is gradually encouraging the emergence of small property developers who will strengthen the national network of operators, particularly in intermediate cities and emerging urban centres,” he said.
El Ghazaoui said Al Omrane is supporting this effort by providing housing projects and land for economic development until 2028.
He added that this year’s exhibition comes as the country pushes ahead with major development projects and prepares to host the 2030 FIFA World Cup.
Al Omrane Management Board member Amina Bouktab said the exhibition is meant to connect people with available housing and understand what they are looking for.
“This event is part of the group’s overall strategy to make information and Al Omrane products more accessible while gathering citizens’ expectations so that we can respond to them more effectively in future editions,” she said.
She said Al Omrane is helping roll out Daam Sakan across the country, including in emerging rural centres.
National Federation of Property Developers (FNPI) President Taoufik Kamil said developers had helped design the programme from the beginning.
“Within the Federation, there are no large or small developers. Above all, there is a sector that must be organised and supported,” he said.
Kamil said the federation has launched a training academy for developers and is working with the ministry on new rules to better organise the profession.
He said Daam Sakan has given the housing market fresh momentum after the end of the MAD 250,000 social housing programme. He also said Al Omrane plays a key role in preparing land for new housing projects, while opening the market to small and medium-sized developers and new investors.
The opening conference, held under the theme “Daam Sakan, a pillar of the new momentum in the housing sector,” also looked at housing finance, architecture, property transaction security and stronger cooperation between the public and private sectors. Participants said the programme is helping families, encouraging investment and supporting the wider housing market.
