Wholesale businesses are largely expecting steady performance through the third quarter of 2025, according to the latest figures from the High Commission for Planning. Nearly three-quarters of business leaders surveyed—around 72%—believe their overall sales volume will remain consistent, while one in five anticipate an uptick.
These projections are mainly fueled by optimism within specialized wholesale sectors, particularly those dealing in household goods, IT and communication equipment, and other niche categories. These areas are expected to help balance out less dynamic segments.
Order books appear to reflect this same sense of calm. About 78% of respondents say their current level of orders is in line with seasonal norms. Employment in the sector shows similar trends, with 80% of businesses expecting no major changes in staffing for the coming quarter.
Looking back at the previous quarter, 27% of wholesalers reported an increase in local sales, while a majority—63%—experienced stability. Industrial equipment and select specialized trades were the main engines behind the reported growth. However, not all areas fared well; communication equipment and raw agricultural products, including livestock, saw a downturn in sales.
On the employment front, the second quarter brought little change. A striking 92% of wholesale business leaders reported stable headcounts. Inventory levels were also described as typical for the season by 83% of those surveyed. As for pricing, the market showed little volatility—65% of wholesalers maintained consistent prices, though nearly a third did observe a slight decline.
