A retail platform owned by H&S Invest Holding has announced the acquisition of Moroccan coffee shop chain Dahab. The deal, led by businessman Moncef Belkhayat, covers 100% of the capital of Be Cafetal and Dahab Industrie, the companies operating under the Dahab brand.
Dahab runs more than 100 coffee shops across Morocco. The chain manages its own supply system, including coffee imports, roasting and distribution. The brand has grown steadily in recent years and has become a regular part of coffee consumption in urban areas.
The acquisition is part of the expansion strategy of One Retail, which aims to build a group focused on restaurants and coffee shops.
The new unit will operate alongside other brands in the group’s portfolio, including Venezia Ice, a well-known ice cream chain in Morocco.
The group said it aims to reach 300 outlets, employ 1,000 people and generate one billion dirhams in revenue by 2026.
The transaction is still subject to regulatory approval from the Conseil de la concurrence.
H&S Invest Holding, founded by Mr Belkhayat, has expanded rapidly in Morocco’s retail and logistics sectors in recent years. Through its distribution arm Dislog Group, the group has invested heavily in consumer goods and retail networks.
Dahab built its position in the Moroccan market with an accessible coffee shop model and a dense network of outlets, mainly in urban areas. Its control of coffee imports and roasting also helps manage costs and supply in a market affected by volatile global coffee prices.
Morocco’s competition authority will review the deal to ensure it does not harm smaller independent coffee operators or create excessive market concentration in the sector.
