SoGé, Société Générale Maroc’s fully online banking service, has taken a bold step to reshape personal finance with the launch of “la cagnotte SoGé,” the first digital savings tool of its kind in Morocco. This innovative feature allows customers to set aside money effortlessly, manage their budgets, and turn their dreams into reality—whether big or small—all in a fun and interactive way.

This digital savings solution reaffirms SoGé’s role as a financial ally for young Moroccans, aiming to promote financial education through secure, user-friendly, and engaging banking experiences. By simplifying the savings process, SoGé bridges the gap between modern banking and financial inclusion, empowering customers to take control of their finances.

The savings pot can be activated directly within the SoGé app. Users can create one or more personalized goals, assigning each a name, a target amount, and a deadline. Contributions can be made at the user’s own pace, without any fees or conditions, making the service flexible and accessible to all.

This tool reflects SoGé’s commitment to its promise of delivering a 100% digital banking experience that is simple, free, and continuously improving to meet customer needs.

Youssef Zerrari, Head of SoGé’s Business Unit, emphasized the bank’s dedication to empowering Morocco’s youth. “As the first fully online bank in Morocco, SoGé is committed to offering young people innovative and accessible solutions to manage their finances with ease. This digital budgeting tool aligns with our goal of making banking services more accessible for everyone.”

By focusing on simplicity and inclusivity, SoGé not only enhances its position as a pioneer in Morocco’s banking sector but also fosters a culture of smart saving. Whether planning for a dream vacation, a special purchase, or a rainy day, “la cagnotte SoGé” offers a practical and empowering way to achieve financial goals.