ASCA Asset Management, a subsidiary of Morocco’s Attijariwafa Bank, closed 2024 with more than 100 billion CFA francs in assets under management, reinforcing its status as a key player in the CEMAC region’s asset management sector. Despite this milestone, the company’s annual growth of 5.7% lagged significantly behind the regional market average of 37.6%—a gap that highlights ASCA AM’s cautious, stability-focused approach, which prioritizes consistency over rapid expansion.
By the end of December, ASCA Asset Management held 11.54% of the regional market share, offering a lineup of six mutual funds. Two of these—CRBC Prospérité and Wafa Assurance CEMAC—play a particularly strategic role in the company’s portfolio. The first serves retirees from the Bank of Central African States (BEAC), while the second is tailored for clients of Wafa Assurance Vie. These funds provide a stable foundation by insulating a significant portion of assets from the volatility of retail-driven inflows and outflows.
CRBC Prospérité stood out in 2024, with its assets growing from 35.49 billion to nearly 40 billion CFA francs—a 13% increase. The fund delivered a solid 7% return in the final months of the year, making it one of the best-performing funds in the second quarter and a major contributor to the firm’s overall momentum.
Meanwhile, ASCA Patrimoine and ASCA Horizon continued to perform reliably, yielding 5.56% and 6.84% respectively, which aligns well with the expectations of investors seeking steady returns. ASCA Liquidités faced a sharp drop in assets under management, falling from over 10 billion to 4.56 billion CFA francs. Still, it managed to deliver a respectable annual return of 4.22%, maintaining its relevance for short-term investors looking for liquidity with moderate gains.
Since its founding in 2016, ASCA Asset Management has carved out a solid reputation in the CEMAC region. Its diverse range of offerings—from private wealth management to retirement solutions and mutual funds—caters to a broad clientele that includes institutions, savers, and corporate clients. Even as it takes a more measured path than some of its competitors, the company continues to build a stable foundation for long-term growth.
