For the second consecutive year, Crédit du Maroc has been awarded the prestigious “Élu Service Client de l’Année 2025” trophy in the “Conventional Retail Banking” category. This recognition underscores the bank’s unwavering commitment to customer satisfaction and its innovative approach to enhancing client relationships.
The award ceremony took place on December 12 in Casablanca, celebrating Crédit du Maroc’s sustained excellence in delivering superior service and exceptional customer experiences. Following its 2024 win, this accolade reaffirms the success of the bank’s strategic vision, which emphasizes a dynamic relationship with clients and operational excellence across all sectors.
In a statement, Crédit du Maroc highlighted that this recognition reflects its daily dedication to providing the best service quality. The bank also emphasized its ability to innovate and adapt to the demands of a competitive industry while maintaining strong, trust-based relationships with its customers.
Since becoming part of the Holmarcom Group, Crédit du Maroc has entered a new phase of modernization, growth, and innovation. Central to this transformation is its ambitious strategic plan, CDM Boost2028, which aims to solidify its market position while keeping customer service and experience as top priorities.
CDM Boost2028 emphasizes simplifying banking experiences and meeting the diverse needs of Moroccan families and businesses. Larbi Chraïbi, Director of Retail Banking & Marketing, credited the award to the dedication of Crédit du Maroc’s 2,400 employees, especially the bank’s advisors.
“This honor would not have been possible without the commitment and determination of our team. Our clients consistently highlight the quality of relationships they have with their advisors in satisfaction surveys,” Chraïbi said.
With over 90 years of history in Morocco, Crédit du Maroc stands out as a universal and customer-focused bank. Its robust commercial network, consisting of 267 branches across the country, supports its mission of being a reliable partner in Morocco’s economic growth.
The bank offers tailored solutions to meet a wide range of needs, from daily banking services to investment and financing options. It also provides specialized offerings, including bancassurance, asset management, leasing, factoring, and participative finance through its “Arreda” window.