The Moroccan Private Equity and Venture Capital Association (AMIC) has just released a new intelligence brief that delves into global trends in impact investing and how they are beginning to shape Morocco’s financial landscape.
Driven by mounting interest in investments that prioritize social or environmental outcomes, the impact investing sector has been expanding steadily. According to the Global Impact Investing Network, global assets under management in this field reached $1.57 trillion in 2024, managed by nearly 3,900 dedicated firms. Since 2019, the sector has posted an average annual growth rate of 21%. These figures are based on a wide sampling of industry players, with overlapping data removed and estimates refined to focus on direct investments only.
Looking ahead to 2025, seven major trends are expected to define the next phase of growth: stronger standards for ethical practices, wider adoption of technologies like artificial intelligence and climate tech, further development of blended finance models, a heightened focus on social inclusion, growing consensus around performance metrics, innovative financial structures, and deeper collaboration among stakeholders.
In Morocco, ongoing legal reforms aimed at modernizing corporate and financial regulation are creating fresh momentum for the local impact investing market. Drawing from international best practices, these reforms could pave the way for the emergence of financial instruments tailored to impact-driven goals. Proposals include tying carried interest to measurable impact, introducing hybrid securities, and allowing corporations to embed non-financial objectives directly into their legal charters.
According to AMIC, investors who can anticipate and adapt to these shifts will be well positioned to stand out in a competitive landscape. More broadly, these changes could help solidify Morocco’s role as a regional hub for impact finance, positioning the country as a gateway between global capital and local solutions with meaningful social and environmental outcomes.