HPS is accelerating its global expansion with two strategic market entries: Canada and India. This move is far from random. Behind it lies a clear vision—strengthening its presence in rapidly evolving markets where demand for digital payment solutions is surging. As the Moroccan fintech company transitions toward a SaaS-based model, these two markets represent crucial growth drivers for the coming years.
India, undergoing a dramatic transformation in its financial sector, presents a particularly strong opportunity. With a population exceeding 1.4 billion and widespread adoption of electronic payments, the country has become a prime battleground for digital payment providers. The push for financial digitalization—propelled by government initiatives like India Stack and the rise of fintech companies—creates an ideal environment for transaction management solutions. By establishing a presence in this market, HPS India aims to support local banks and financial institutions in their modernization efforts. With its flagship PowerCARD suite, the company is well-positioned to meet the growing demand for secure, instant, and scalable payment solutions.
But India is only part of the equation. North America—particularly Canada—is another cornerstone of HPS’s strategy. Digital transformation in the region is already well advanced, and demand for cloud-based and SaaS payment solutions is rising rapidly. By opening HPS Montréal, the company is entering a market that prioritizes technological innovation and financial process optimization. Canada also serves as a strategic gateway to the U.S., where the payment industry is shifting toward more flexible and secure solutions. This expansion allows HPS to enhance its proximity to North American clients, offering services tailored to local regulatory and operational needs.
These two geographic expansions are part of a broader transformation at HPS. In 2024, the company reported an 11.9% increase in recurring revenue, driven by its shift to the SaaS model. The recent acquisition of CR2 further reinforces this shift, contributing 76 million dirhams in just four months. CR2’s expected revenue contribution is projected to reach €30 million, while the new operations in India and Canada will accelerate the rollout of PowerCARD solutions. At the same time, HPS has increased its investment in research and development by 7.3%, ensuring the continuous enhancement of its PowerCARD offerings and keeping pace with industry shifts.
For HPS, the objective is clear: deliver innovative, adaptable digital payment solutions that align with evolving consumer habits while ensuring long-term financial stability. As the digital payment landscape continues to evolve worldwide, these strategic expansions position HPS at the forefront of the industry’s next phase.
