The Moroccan automotive landscape is shifting gears. ZEEKR, the Chinese premium electric vehicle brand backed by Geely Holding, has officially launched in Morocco. This move, in partnership with Tractafric Motors Maroc, marks a strategic milestone for both companies and positions Morocco as a growing hub for sustainable mobility.
Founded in 2021, ZEEKR is not just another EV brand. It represents a new era in luxury mobility—merging cutting-edge technology, sleek design, and high performance with a strong environmental commitment. Each ZEEKR vehicle is built to offer an intelligent, exhilarating driving experience shaped by the demands of tomorrow.
The partnership with Tractafric Motors—an automotive powerhouse across Africa—reflects a shared ambition: to provide Moroccan drivers with advanced, elegant, and responsible mobility solutions. ZEEKR’s debut in Morocco is also a strong signal of the brand’s global ambitions and its role in the country’s green transition.
Leading the launch are two flagship models: the ZEEKR 001 and ZEEKR X, both showcasing the brand’s signature blend of innovation and design excellence.
The ZEEKR 001 reimagines the shooting brake with fluid, aerodynamic lines and a modern twist. Priced from MAD 665,000, it offers up to 620 km of range and up to 544 horsepower. In its most powerful all-wheel-drive configuration, it accelerates from 0 to 100 km/h in just 3.8 seconds and charges from 10% to 80% in 30 minutes thanks to its 200 kW DC charging capability.
Designed for the urban explorer, the ZEEKR X starts at MAD 465,000 and combines compact sophistication with serious power. With a range of up to 440 km and up to 428 horsepower, the SUV also delivers lightning-fast acceleration—0 to 100 km/h in 3.8 seconds in its “Flagship” AWD version. It charges just as quickly, with a 10–80% boost in half an hour.
Later this year, a third model will complete the lineup: the ZEEKR 7X, a premium family SUV built for long-haul comfort and high-end performance. With an elegant, aerodynamic design and up to 615 km of range, the 7X features ultra-fast charging—80% in just 13 minutes—and a 639 hp powertrain that maintains the brand’s benchmark acceleration: 0 to 100 km/h in 3.8 seconds.
Beyond the specs, ZEEKR builds community into its DNA. With a design hub in Gothenburg, Sweden, and a global network of over 50,000 engaged drivers contributing to product development, the brand fosters a collaborative, user-centric approach to innovation.
Already with more than 420,000 vehicles delivered worldwide, ZEEKR is now set to make its mark in Morocco. This launch supports a broader vision of electrification, championed by both the brand and Tractafric Motors Maroc, and reinforces the Kingdom’s growing appeal as a destination for cutting-edge mobility solutions.
With ZEEKR’s arrival, Morocco takes another bold step toward a future that’s electric, intelligent, and undeniably premium.
