The Gharb Papier et Carton (GPC) Group, a subsidiary of Ynna Holding, is ramping up its expansion strategy with a significant investment in a new factory in Meknès. This project, worth 250 million dirhams, comes seven years after the launch of a major facility in Kénitra, which required an 800 million dirham investment.
Set to be operational by the end of 2025, the new factory will be located in the Agropolis industrial zone, managed by MedZ and dedicated to agribusiness. Spanning 1.5 hectares, this new facility will focus on producing corrugated cardboard packaging for the booming food industry in Morocco.
This strategic location was chosen due to its proximity to key players in the agri-food sector, optimizing distribution and reducing logistical costs. By aligning itself with this sector, GPC aims to tap into a rapidly growing market.
In addition to its economic impact, the factory will create around 100 direct jobs, bringing GPC’s total workforce to nearly 1,200 employees. With an annual turnover exceeding 1 billion dirhams, GPC has solidified its position as a market leader in an industry valued at over 9 billion dirhams. However, it faces increasing competition from other packaging giants like CMCP, a subsidiary of the American International Paper, and Smurfit Kappa, the Irish firm that recently established operations in Morocco.
This latest investment underscores GPC’s commitment to strengthening its presence in the national market and meeting the rising demand for packaging solutions in the food industry.
