Morocco’s car industry is quietly going through a big upgrade. Companies are being pushed to clean up how they work
Morocco’s car industry is quietly going through a big upgrade. Companies are being pushed to clean up how they work

Morocco’s car industry is quietly going through a big upgrade. Companies are being pushed to clean up how they work, especially when it comes to environmental and social standards in their supply chains.

A new report from the United Nations Industrial Development Organization says the country is making solid progress in getting its automotive sector aligned with global ESG rules.

The work started in 2024 with Morocco’s Ministry of Industry and Trade. It’s backed by Germany’s development ministry and delivered through the German Agency for International Cooperation. The goal is to help car makers and suppliers meet tougher international expectations while staying competitive.

In under a year, more than 400 people took part in the programme across seven cities. Over 100 companies were trained, along with public institutions, experts and vocational schools. Nearly half of the firms involved are led by women.

Key industry players also joined in, including AMICA, the German-Moroccan Chamber of Commerce and Industry, CGEM and AMDIE. Big names like Renault and Bosch were also involved.

A two-day meeting in Tangier brought together more than 230 people to review how things are going. Industry Minister Ryad Mezzour said the government is firmly behind the effort.

Much of the focus has been on checking suppliers and making sure sourcing is done responsibly, including training on international standards for sustainable purchasing. Of those trained, just over half were women.

Two reports and practical tools were also produced to help firms track compliance and measure how far along they are on sustainability.

Overall, 484 people were introduced to ESG ideas, and 266 gained practical skills to apply them in their work. The programme is part of a wider UN effort to prepare Morocco’s industry for stricter global rules, especially from Europe.